Your support means a lot and we are here to help you reach your fundraising goal!
Sometimes asking others for donations can be difficult. Keep the reason you are involved with this fundraiser top of mind. For example, you may have a family member, friend or colleague that has been affected by lymphoma, or you are a lymphoma survivor, and/or have been touched with cancer and want to give back. Know that whatever the reason you are fundraising, your contributions are helping support the lymphoma community.
THE MORE COMMITTED TO YOUR CAMPAIGN YOU ARE, THE MORE DONORS YOU WILL ATTRACT.
1. Customize a personal event or fundraising page
- Tell your story; what inspired you to fundraise?
- Include photos or videos of yourself, add fun facts about yourself or your event.
- Use the lymphoma overview video to help show the impact of donations.
- Let people know they will receive a tax receipt for donations over $10.00. If you are fundraising in person, be sure to record the donor’s name, mailing address, and donation amount for receipting purposes.
- Lymphoma Canada can provide you with a personal fundraising page that you can customize. Let us know about your event and we can help get you started.
2. Reach out to your network
- Use the donor checklist and email a donation request or invite to your event to all the people you know. You never know whose life may have been affected by lymphoma or other cancers.
- Follow up personally with as many people as possible.
- Engage their support by asking them to forward your donation request to their friends and families.
- Some companies offer matching gift programs for employees’ donations to charities. Ask your company if they would make a corporate donation to support your effort.
3. Include facts about lymphoma
- Share important information about lymphoma when requesting a donation.
- Lymphoma is the 5thmost common cancer in Canada, the most common cancer in teenagers and young adults ages 15-29 and leading cancer in kids.
- Every 45 minutes someone is diagnosed with lymphoma. Lymphoma strikes randomly.
4. Keep in touch and be persistent
- Everyone is busy, so if you don’t hear back right away from someone you’ve asked for a donation, make sure to follow up and provide reminders. It can take up to three or four emails before someone makes a donation.
- Try using the old fashion way–pick up the phone and connect live with your donors.
5. Use Social Media Tools to Create a Buzz
- Share your journey, provide event updates, upload photos to encourage others to support you.
Link your personal and/or event page to your Facebook account. Create a Twitter event account.
6. Close to your goal and stuck?
- It’s right before your event or your personal fundraising deadline and you need to reach your goal; fundraising or registration has slowed down. Send an eBlast asking your network for an extra $5 or $10 to help you reach your fundraising goal or to notify friends and family that it is their last chance to join your event.
- Offer to send a picture of yourself doing something funny or crazy, when someone donates $50.
- Get creative; ask your hairdresser, manicurist, or favourite coffee shop to donate a portion of their sales to your campaign, maybe on your birthday.
- If you haven’t tried using social media to request donations give it a try, what can you lose?
7. The more the merrier – Create a fundraising team –
TOGETHER, EVERYONE ACHIEVES MORE.
There are different types of teams: family and/or friends and corporate.
8. You reached your goal, what’s next?
- Raise your fundraising goal to the next level
- Follow up with people who have not yet donated to your campaign
- Make a personal donation to yourself
- Ask friends and colleagues for ideas to raise more funds
9. Fundraising etiquette
SEND A THANK YOU EMAIL
- It is important to send a thank you to all donors for their support; send a personalized thank-you note once a donation is received and provide an update on fundraising progress.
- Do not wait. As time goes by it is easy to forget this step. Let your donor network know you appreciate their contribution.
For additional support please email firstname.lastname@example.org